lunes, 30 de marzo de 2015

Matchmaking/Rueda de Negocios

Nuestra "Rueda de Negocios" te invita a "Hacer Negocios"

Infórmanos antes del 30 de este mes de los bienes y servicios que quieras vender o comprar a los Estados Unidos, Latinoamérica, Polonia, China, Korea del Sur, Gran Bretaña, India, y nosotros te gestionamos con quienes hacer negocios. Haz Negocios ya!

CAMACOL - La Cámara de Comercio Latina de los EE.UU., con orgullo da la bienvenida a su nuevo miembro benefactor y Socio Corporativo , Copa Airlines. Este año Copa Airlines es la aerolínea oficial y uno de los principales patrocinadores corporativos del 36 Congreso Hemisférico de Cámaras de Comercio e Industria Latina y la quinta Miami Media & Film Market.

Copa Airlines vuela a 73 destinos en 30 países, en el Norte, Centro y Sur América y el Caribe, y es un orgulloso miembro de la Star Alliance.

Organizaciones de reconocido prestigio han reconocido a Copa Airlines por su arduo trabajo y su desarrollo continuo. Han sido recientemente galardonados con los premios "Aerolinea mas punctual de America Latina 2014", por Flightstats, y la "Aerolinea Lider de Mexico y Centroamerica 2014" por el World Travel Awards. Felicidades Copa Airlines, estamos encantados de tenerle a bordo!! Para obtener más información acerca de la aerolinea Copa Airlines, por favor visite su sitio web en: www.copaair.com

Felicidades Copa Airlines! estamos encantados de tenerle a bordo!! Para obtener más información acerca de la aerolinea Copa, por favor visite su sitio web en: www.copaair.com


INFORMACION PARA LOS INTEGRANTES DE LAS MISIONES COMERCIALES Y PARTICIPANTES DEL MATCHMAKING DEL 36 CONGRESO HEMISFERICO:



Pasajeros viajando con un 15% de Descuento con Copa Airlines: El resto del personal que desee viajar por Copa Airlines (que no sean miembros de la Secretaria Permanente) con un 15% de descuento lo pueden hacer llamando directamente a la aerolinea Copa más cercana que tengan en sus pais.

Copa Airlines ofrecerá un 15% de descuento a todos los pasajeros que viajan desde Centro y Sur América, y el Caribe para el 36º Congreso Hemisférico, en Miami, Florida . El descuento del 15% se aplicara en viajes efectuados dentro de las fechas del 27 de mayo al 9 de junio del 2015. No se aplican en tarifas promocionales o boletos de clase business.

Para hacer su reservación, por favor póngase en contacto con la oficina más cercana de Copa Airlines en su país y mencione el Código USP531 para el descuento . Haga clic aquí para ver una lista de todas las oficinas de Copa Airlines.



Our "Matchmaking" invites you "To carry On Business"

Let us know before the 30th of this month, the goods and services that you should want to buy or sell from the United States, Latin America, Poland, China, South Korea, Great Britain, India, and we will manage to match your business counterpart. Carry On Business!

CAMACOL - The Latin Chamber of Commerce of USA, proudly welcomes its new Benefactor Member and Corporate Partner, Copa Airlines. This year Copa Airlines is the Official Airline and one of the Main Corporate Sponsors of the 36th Hemispheric Congress of Latin Chambers of Commerce and Industry and the 5th Miami Media & Film Market.

Copa Airlines flies to 73 destinations in 30 countries, in North, South and Central America and the Caribbean, and is a proud member of the Star Alliance.
Prestigious organizations have recognized Copa Airlines for its hard work and continual development. They have recently been awarded with the "On-time Performance Service Award, Latin America" 2014, by Flightstats, and the "Leading Airline Mexico and Central America" 2014 by the World Travel Awards. Congratulations Copa Airlines, we are thrilled to have you onboard!! For more information on Copa Airline, please visit their website at: www.copaair.com


INFORMATION FOR TRAVELING MEMBERS OF THE COMMERCIAL TRADE MISSION AND MATCHMAKING PARTICIPANTS OF THE 36TH HEMISPHERIC CONGRESS.


Copa Airlines will offer 15 % of Discount to all the passengers traveling from Central, and South America and the Caribbean to the 36th Hemispheric Congress, in Miami, Florida. The 15% discount applies to travel from May 27th to June 9th 2015 and it does not apply on promotional fares or business class tickets. To make your reservation please contact the nearest Copa Airlines office in your country and mention the Discount Code USP531. 

Click here to see a list of all Copa Airlines Offices.

Copa Airlines toll free telephone number is: 1-800-359-2672.

36 CONGRESS REGISTRATION FORM

lunes, 23 de marzo de 2015

Follow these 10 steps to turn your idea into a startup (TechRepublic)

A great startup begins with an idea, but it has to be put into practice. Here are 10 steps to get you started on your startup journey. 
Employees at the San Francisco office of Tagged.


Everyone has at least one idea for the next big thing. What makes startup founders different is their willingness to take action to make one of those ideas a reality.
If you're thinking you may want to leave your day joband set out as a founder, it might be helpful to reflect and make a plan but, once you've made up your mind, you need to go -- and quick.
A big part of execution is simply getting started, but once you've got the ball rolling it's helpful to have a checklist of steps to follow to make sure everything is in order.

1. Do your market research

Conducting market research is the first step to determine if you really do have an idea worth pursuing. Begin your research by writing down what you think the problem is that your business idea would be solving. Physically write it down and keep it in front of you.
Figure out how many people are having this problem that you're solving and go talk to them. Consider writing up a survey for these potential "customers" to take and see what they have to say. After you get your results, check out the competition and figure out if you are different enough (in a good way) to do battle with them.
Keep all of your research materials when you are finished, as they could be helpful in securing funding later on.

2. Secure intellectual property

Intellectual property (IP) refers to the process by which an individual or company can own the rights to a created product. Examples include patents, copyright, and trademarks. It is vital to the success of your company that you follow the proper protocol to protect your differentiating factor.
By securing your IP early on, you'll protect yourself against copycats. Conversely, make sure you're not the copycat, even inadvertently. Confirm that you aren't violating any existing IP rights or non-compete agreements, otherwise, you could face serious legal ramifications. Once you know you're in the clear, file your patent or apply for your trademark or copyright.
Pro tip: Once you have command of the IP, transfer it to the ownership of the company once it is incorporated.

3. Decide on branding

Branding is about more than just choosing a name, it's about deciding on an identity for your idea. You want to choose something you love, but you also want to choose a name that conveys the experience of using your product and the problem that it solves.
Be aware of any existing product successes, or failures, that are associated with the name you choose and how they may impact adoption. This is the time you should also secure your website domain name and other associated marketing materials. This is also where you craft and internalize your elevator pitch, so you know exactly what to say to anyone who may ask what your company does.

4. Incorporate

Incorporating is a big deal for a startup because there are so many aspects of the startup lifecycle that affect it, and are affected by it. Incorporating is the process of turning your business into a legal entity and deciding how it will be structured. Typically, startups will be incorporated as an LLC, a C corporation, or an S corporation. Both LLCs and S corporations have special tax exemptions, while a C corporation is considered a taxable entity.
In addition to the tax differences, there are a host of other considerations that you need to make when incorporating. For example, equity compensation, which is a major issue when raising capital, is different depending on the business structure you choose. Additionally, you'll want to consider where to incorporate, as different states have different ways of taxing businesses.
One of the de facto standards is to incorporate as a Delaware-based Corporation because Delaware is considered by many to have favorable corporate law practices, and because C corporations tend to be looked upon more favorably by venture capital investors.

5. Choose a co-founder

Not having the proper support for even the best of ideas can kill your execution. In fact, some investors look at the founding team first before looking at the idea when considering making an investment. If you have a co-founder already -- awesome. If not, you should consider bringing someone else into the fold.
Look for someone with solid track record who you have, at least, some history with. The key feature is finding someone with a skill set that is complementary to yours. Style and personality are also considerations to make, as you will be working alongside this person every day and need to know that you can accomplish goals as a team. Also, there might only be room for one person in the spotlight, so understand that one of you might be working behind the scenes and will need to be ok with that.

6. Write a business plan

One way to set your startup off on the right path is towrite a good business plan. Using the market research you did earlier, create your plan of attack and decide what you want to accomplish with your new business. Determine goals and milestones, and what steps you need to make it to those milestones.

7. Pick a workplace

Where you work actually does have an effect on your startup as you're getting off the ground. Different environments will suit different working styles best. Many founders choose to work from home initially to save money, but others choose to rent at a coworking space, share an office, or rent and office for themselves. Don't be afraid to experiment, but don't let the search for the perfect space get in the way of your work.

8. Find a mentor

Mentorship is a touchy subject. First, you shoulddetermine if having a mentor is good for you as a founder. If so, finding the right mentor can make a huge difference. Even with the combined expertise of you and your co-founder, a mentor can provide deep industry insight and wisdom to help you navigate some of the challenges that come your way.

9. Apply for an accelerator program

If you need some additional resources and expertise, consider applying for an accelerator. An accelerator is a program for startup businesses that helps speed the growth of the company by providing a mentor network and sometimes a small investment. These programs can also give their companies the opportunity to formally pitch the media and other members of the startup community during a demonstration day at the end of the program. Bear in mind, however, that most of these programs require equity share of your company.

10. Raise capital

For many startups, taking it to the next level requires a financial investment in the company. Founders give equity in their company to angel investors or venture capital investors in return for money and, sometimes, advice. The resources can be an enormous help, but taking capital investments does have a dark side that should be understood before you move forward.
If you need to raise capital for your business, you should begin by deciding how much money to raiseand how it will affect your startup. Once you have that figured out, you should decide how you'll be raising it-- by crowdfunding, from an angel investor, or through a traditional VC firm. Then, you need topractice your pitch.
This list is not exhaustive, and the complete set of steps you'll take will likely be determined by your individual situation. However, these steps should help get you started and on your way to a public launch.


martes, 10 de marzo de 2015

Startup founders: How to plan your public launch (TechRepublic)

Presenting your first startup to the public can be intimidating. Here are some best practices to help you plan your public launch. 
There comes a point in the life of every founder where you have to take what you've spent the last few months, or even years working on and announce it to the world. You have to take your startup out of the garage and release it to public scrutiny.
While intimidating, a public launch adds some sense of validity to what you're doing and it is a pivotal step in the process. It shows that you, as a founder, are wholly committed to your vision and making it a reality.
Effectively planning your public launch will better set you up for success in the future. First, you need to check off your list of business essentials.

Don't forget the essentials

This may seem like common sense, but founders who are working heads-down on their startup can easily forget a few foundational business items before launch. The biggest issues in the beginning are tax issues and legal issues.
By this point, you should have incorporated your business and taken care of any intellectual property issues, begun the patent and trademark processes, and handled anytax concerns facing your startup.
Before launching, you should also nail down any business processes that will not be handled by either you or a co-founder. This can be the easiest to overlook, especially early on. Outside of your core business, you've got to figure out payroll, accounting, customer service, and human resources. If you aren't in a position to hire for these roles, consideroutsourcing.
Once you've gotten the back-office essentials under control, it's important that you spend time outside of the office (or garage, or bedroom, or your parent's basement) and get to know people in your local startup community. Attend events and get to know what other founders are building, and support them if you can.


While this is typically considered a common courtesy, it's also a way to indirectly build hype for your launch and get people excited about what you're building. It is through this networking and community engagement that you could also find a mentor to help you in your startup journey, or even find another company who may be looking for a company to share office space with.

Know your story

To make the biggest impact on launch day, you need to know what story you're telling and how to tell it. This goes beyond a simple elevator pitch. You must be able to give people a peek into your world and clearly articulate what makes you different.
"All entrepreneurs think what they're doing is interesting, but people need a compelling story beyond your product satisfying a market need," said Jim Barnett, CEO and co-founder of Glint. "Communicating this story internally and externally lays the foundation for a great launch."
It's important to note that company messaging should be consistent both within the organization and externally, so what is projected by marketing is fulfilled by all employees. Boris Wertz of Version One Ventures said this goes for the messaging on your site as well.
"When your new customers come to your site on launch day, do they immediately understand who you are and what you are doing right away? If not, then remedy this quickly," Wertz said.
Barnett said that early confirmation from customers is critical in establishing the story around your company, especially if you are selling to the enterprise. Feedback from beta customers, for example, can give you a clearer vision of what your startup helps users to accomplish.

Meet the press

Media attention is a huge part of getting traction in the early days. According to Jay Gould, CEO and founder of Yashi, knowing your audience and how they can relate to your story will also help you as you go about pitching to the press.
"Pitch the media, niche and widespread, a compelling story line that describes a problem their readers have, that your business can solve," Gould said. "Then, integrate your business into the story as the only company with the technology to solve this new problem they weren't aware they had."
When you present your story to the press, or potential investors even, leveraging that established differentiation is key to making yourself memorable. Gould recommends adding unique details that are relevant to the particular audience or investor to maximize your chances of your story resonating.
When it comes to the particular media outlet, do some research on the types of content they put out. Make sure the news around your company is something their readers would want to know, and craft your pitch to fit into their content framework.
Social media may seem like an obvious tool to utilize as well, but if often isn't. Not only should you post your news to social media site, but you should be engaging with commentors and submitting releases to aggregators as well, Wertz said.

Celebrate your people

Finally, you have to celebrate. Before you run off and rent a few helicopters remember that we are no longer in the dot com era and burn rate is no longer a positive metric. Still, whatever this ends up looking like for your company, it's important to take time and recognize the commitment to the dream.
"Recognize and celebrate the hard work, talent and dedication that laid the groundwork for your company, as well as the customers and investors that decided to join you for the ride," Barnett said. "They will be your greatest advocates in the years ahead."